Ministry Advancement Director
Joanne serves as Ministry Advancement Director at pureHOPE. In that role, she directs pureHOPE’s fundraising strategy, including building our relationships with individual and institutional donors and coordinating our fundraising events across the country. As well as leading our development work, Joanne is an important part of our ministry team, speaking across the country to women and youth about the pursuit of purity and the sanctification and healing that is available to all of us in Christ.
Joanne joined the pureHOPE team in 2001. While serving as Senior Vice President of pureHOPE, her late husband Jack Samad invited Joanne to join him in speaking to young people about their views on the pursuit of holiness. It did not take long for her heart to be broken over the sexualized culture, so she jumped in on a full time basis. Before this, Joanne worked for Life Issues Institute, a pro-life educational organization, and was co-owner of College Hill Coffee Company.
She is a Cincinnati native, was married to her late husband, Jack, for 32 years, and has the wonderful privilege of loving three grown children and two grandchildren. God blessed her with a new relationship, and Joanne is now remarried to Carl Cornelius and her family has grown to loving nine grown children and ten grandchildren. Joanne is known for prioritizing people and fun, she epitomizes someone who can “rejoice with those who rejoice and mourn with those who mourn” (Romans 12:15).